FORMAT
One file. Your entire business — finally ready for AI.
FORMAT reads a single structured .md file that holds your complete business strategy:
segments, problems, value propositions, roadmap, finances, team — all interconnected.
Drop it as context into any AI model and get strategic answers. Commit it to Git and get a living, visual, version-controlled business model.
.md file# <!-- block: concepts --> problems* AI has no business context Every conversation resets. Generic answers only.
* Info scattered in 30 files No single source of truth for strategy or AI.
* Static business models Plans obsolete the moment they're saved.
# <!-- block: concepts --> value propositions
Instant AI context Version-controlled models * Automated coherence
| AI Context | Versioned | Traceab. | |
|---|---|---|---|
| AI context gap | Max | Max | Max |
| Scattered info | Max | High | Max |
| Static models | High | — | High |
The AI problem nobody talks about
You use AI every day. But how much time do you spend explaining your business every single time?
Who are your customers. What problems you solve. What your product does. How you make money. Over and over. In every conversation. Starting from zero.
That's not an AI limitation — it's a context problem. Your business information is scattered across 30 different files that no AI can read coherently.
"Companies don't die from lack of ideas. They die from strategic incoherence — and from AI that can't help because it doesn't know the whole picture."
One file changes everything
A FORMAT file is a single, structured .md document that holds your complete business context:
every segment, problem, value proposition, channel, metric, team member, and financial projection —
all interconnected through relational matrices.
Drop it into any AI conversation as context. Claude, GPT, Gemini — they all instantly know your entire business. No more generic answers. No more starting over. Strategic depth, every time.
FORMAT closes that gap
FORMAT is a plain-text specification that lives in your Git repository alongside your code. Write your business model in Markdown. FORMAT renders the rest.
Instant AI context — the real superpower
One file holds your complete, structured business knowledge. Paste it into any AI model and ask real strategic questions: "Which customer segment has the weakest value proposition alignment?" "What's the biggest coherence gap between our roadmap and our problems?" The AI knows your entire business. It answers with precision, not generalities.
Version-controlled living models
Your strategy evolves as pull requests. Every change is tracked, diffable, and reversible. Strategic PRs are now a real thing.
Automated coherence validation
An AI and logic engine scores the consistency between your problems, value propositions, features, and metrics. You see exactly where the model breaks down — before you build the wrong thing.
Complete strategic traceability
Every dimension — team, finance, roadmap, customer problems — is connected in a multidimensional relational graph. No more silos between strategy and execution.
What happens when AI knows your whole business
Without FORMAT — every conversation resets:
"My startup helps B2B SaaS companies with onboarding... we have two customer segments... our main problem is..." Generic advice. Wasted time. Shallow answers.
With FORMAT — paste the file, ask the real question:
"Based on our business model, which value proposition has the weakest coverage for the Consulting Firms segment, and what features should we prioritize?" Deep, specific, actionable. Because the AI has full context.
How it works
- Connect your local repository to the FORMAT editor
- Declare your stakeholders, problems, and value propositions in plain Markdown
- Map bidirectional relationships in matrix tables
- Validate — AI and logic engine deliver a coherence report with scores
- Save directly to your repo — and use the file as AI context in any conversation
Built for serious teams
Startup Founders
One FORMAT file = instant AI co-founder. Ask Claude or GPT to review your go-to-market, validate your pricing, or identify the weakest link in your model — with full business context. Plus: keep strategy and product roadmap in sync from day one with Git versioning.
Strategy Consultants
Manage 8 client models simultaneously — each as a structured file with complete business context. Drop any client file into an AI session and get deep analysis without explaining the business every time. Deliver coherence reports backed by relational matrix scoring, not gut feeling.
Product Managers
Use your FORMAT file as AI context to ask: "Does this feature address a validated customer problem?" Trace every roadmap decision back to real customer pain — with matrix-level traceability. No more strategy-execution disconnects.
Investors
Evaluate startup business models with structural coherence scoring, not slide decks. Each FORMAT file is a machine-readable, auditable view of the full business hypothesis — objective, reproducible, and comparable across portfolio companies.
Three ways to use FORMAT
Open Source Engine · Free
Local Markdown parser and graph renderer. No account required. Works offline. The entire spec is open — fork it, extend it, build on it.
FORMAT Cloud · Team collaboration
Real-time collaborative editing, full Git history, advanced AI audits, repository integrations, and export to PDF and presentation formats.
Enterprise Suite · Full control
On-premise deployment, access control, regulatory audit trails, custom metamodels, and dedicated support.
Built on open standards — designed for the AI era
FORMAT uses no proprietary formats. Every file is a valid Markdown document readable without any tool — by humans and AI models alike.
- Markdown — human-readable, no lock-in, pasteable as AI context in any tool
- YAML frontmatter — machine-readable schema definition for structured AI parsing
- Git-native — diff, branch, and PR your strategy like code
- AI-ready — designed from the ground up for LLM context injection and generation
- Single source of truth — one file, complete business knowledge, zero context fragmentation